Impact! Talkability, Shareability, and Making Your Content Valued
Edinburgh TV Festival 2023
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47m
From sign language on Strictly Come Dancing to HIV in It’s a Sin; from climate-inspired Don’t Look Up to Britain Get Talking highlighting mental health – creating content that’s talked about increases audience engagement and value. Come and hear a panel explore the different ways content can have impact and how to build it into planning from the start, enhancing creativity, driving reach and delivering value for audiences and wider stakeholders.
Session Partner: albert
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